{"product_id":"loma","title":"Loma","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eIntroducing the all-new Loma helmet—designed for riders whose adventures aren’t defined by the surfaces beneath them. Whether cruising down a gravel path or crushing it up a smooth climb, Loma seamlessly integrates top-tier innovation and performance found in our premium S-Works helmets combined with a sleek aesthetic for the ultimate all-road gear addition.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eCrafted to deliver comfort, timeless style, and confidence, the Loma helmet shares many of the same comfort and ventilation features as our premium S-Works helmets and the Mips Essential Core system. Meet the all-new Loma - the perfect helmet for road and gravel riders looking to blend high performance features with comfort and functionality.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e5-Star Virginia Tech® Helmet Rating: The Loma earned the highest 5-Star Virginia Tech® Helmet Rating from the internationally renowned Virginia Polytechnic Institute and State University.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eSunglass Storage: Intentionally designed eyewear storage keeps your glasses safely stowed when you need to get them out of the way during long climbs or moments of rest.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eVentilation: When it comes to ventilation, we made sure to incorporate key learnings and innovations from our premium S-Works helmets. The Loma features our 4D brow cooling technology as well as engineered internal channels to ensure your head stays cool when the ride heats up.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eMips: The Loma helmet features the Mips Essential Core system—a low-friction layer that allows a sliding motion of 10 to 15mm in all directions. Studies indicate that this helps reduce some of the rotational forces transmitted to the brain during angled impacts.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eFor helmets sold in the U.S. and Canada: Complies with U.S. CPSC Safety Standard for Bicycle Helmets for Persons Age 5 and Older.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Mips Essential Core is a low-friction layer that allows a sliding motion of 10 to 15mm in all directions. Studies indicate that this helps reduce some of the rotational forces transmitted to the brain during angled impacts.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Precision, full-wrap polycarbonate shell for increased durability and premium finish.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- FS3 Fit System and Occipital base adjustment personalizes fit for comfort and allows you to tune helmet angle to ensure that your helmet and eyewear stay perfectly synched.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- The Loma helmet features our 4D Brow Cooling technology as well as large rear exhaust ports for added ventilation.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Adjustable Tri-Fix web splitter combined with thin 10mm webbing for increased comfort.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Loma earned the highest 5-Star Virginia Tech® Helmet Rating™ from internationally renowned Virginia Polytechnic Institute and State University.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Weight: 290 g (Medium)\u003c\/span\u003e\u003c\/p\u003e","brand":"Action Cycles","offers":[{"title":"Burnt Orange \/ S","offer_id":42672603267177,"sku":"60126-1412","price":1900.0,"currency_code":"ZAR","in_stock":false},{"title":"Burnt Orange \/ M","offer_id":42672603299945,"sku":"60126-1413","price":1900.0,"currency_code":"ZAR","in_stock":false},{"title":"Burnt Orange \/ L","offer_id":42672603332713,"sku":"60126-1414","price":1900.0,"currency_code":"ZAR","in_stock":false},{"title":"Mauve Metallic \/ S","offer_id":42672603365481,"sku":"60126-1422","price":1900.0,"currency_code":"ZAR","in_stock":false},{"title":"Mauve Metallic \/ M","offer_id":42672603398249,"sku":"60126-1423","price":1900.0,"currency_code":"ZAR","in_stock":false},{"title":"Mauve Metallic \/ L","offer_id":42672603431017,"sku":"60126-1424","price":1900.0,"currency_code":"ZAR","in_stock":false},{"title":"Oak Green \/ S","offer_id":42594134229097,"sku":"60124-1442","price":1900.0,"currency_code":"ZAR","in_stock":false},{"title":"Oak Green \/ M","offer_id":42594134261865,"sku":"60124-1443","price":1900.0,"currency_code":"ZAR","in_stock":false},{"title":"Oak Green \/ L","offer_id":42594134294633,"sku":"60124-1444","price":1900.0,"currency_code":"ZAR","in_stock":false},{"title":"White \/ S","offer_id":42594134327401,"sku":"60124-1412","price":2100.0,"currency_code":"ZAR","in_stock":false},{"title":"White \/ M","offer_id":42594134360169,"sku":"60124-1413","price":2100.0,"currency_code":"ZAR","in_stock":false},{"title":"White \/ L","offer_id":42594134392937,"sku":"60124-1414","price":1900.0,"currency_code":"ZAR","in_stock":false},{"title":"Black \/ S","offer_id":42594134425705,"sku":"60124-1402","price":1900.0,"currency_code":"ZAR","in_stock":false},{"title":"Black \/ M","offer_id":42594134458473,"sku":"60124-1403","price":2100.0,"currency_code":"ZAR","in_stock":false},{"title":"Black \/ L","offer_id":42594134491241,"sku":"60124-1404","price":1900.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0650\/9261\/6297\/files\/LomaOrange.png?v=1762768554","url":"https:\/\/actioncycles.co.za\/products\/loma","provider":"Action Cycles","version":"1.0","type":"link"}